IT Brainiacs Deliver the Best of Both Worlds.
Sometimes being thought of as highly intelligent can have its legitimate drawbacks. In the case of Norima Consulting, evolving a new brand image would be critical to winning prestigious technology accounts locally and abroad. As we set about on a focused corporate identity plan, it became evident early on, that Norima’s capacity for balanced critical thinking represented the ultimate assurance customers were looking for.
As with any of life’s audacious plans or enterprising opportunities, the adage ‘first things first’ can be that common sense pillar on which a game changing new vision meets the light of day. When the principal partners of North American based technology group, Norima Consulting approached our team to evolve a distinguishing new brand to help grow business, the company first looked in the mirror and recognized a genuine lack of messaging distinctiveness from their industry counterparts. With an IT world adrift in theory and code, the Norima consulting team immediately signed up to review its unique points of difference, but even more boldly, to communicate them with passion. A very telling move as it turned out to be.