Internationally successful companies and organizations know the value of creating an emotional connection with their employees and stakeholders. This Crown Corporation is the fifth largest employer in the country, which means its workforce is of utmost importance. Canada Post challenged us to imagine an environment for its Winnipeg Smith Street Head Office – one that would inspire its employees and raise corporate morale.

Letter and Stamps

Canada Post challenged us to inspire their employees and raise corporate morale.

Our result incorporated big brand architecture and interior design to create spaces with flowing texture, shape, colour and imagery representing the expanse of our great country and its long history and dedication of helping bring people together.

Canada Post Lobby Concept Sketch

Artist’s concept of Lobby

Brandscaping Original Winnipeg Postal Distribution Centre

Following a mandate set out by then President and CEO, Moya Greene, aimed at ensuring the new Canada Post be transformed into a fully re-energized service provider, we developed a themed brandscape affecting public lobby spaces and employee lounge areas that would reflect not only the spirit of the new modern post, but pay equal homage to the glowing achievements of an enterprising past.

Canada Post Lobby Canada Post Lobby Details
Public Lobby Features
  • Stainless Steel Security Counter with 3-Dimensional Corporate Logo
  • Stainless Steel Escalator Face with 3-Dimensional Corporate Logo & Positioning Statement
  • Accentuated Drop Ceiling
  • Corporate Brand Lobby Carpets
  • Custom History & Heritage Wallpaper
Canada Post Custom Wallpaper

Custom History and Heritage Wallpaper

Canada Post Foyer Concept Sketch

Artist’s concept of Lobby

Employee Walk-Through Lobby & Lounge

Display pays homage to the meeting of the Red and the Assiniboine Rivers as principal catalysts for the settlement of Winnipeg, as one of Canada’s premier cities and mail delivery hubs. Display materials used were native to the region, including tyndall stone and copper. Further, waterway visuals were created using dynamic coloured acrylics.

Canada Post Lobby Canada Post Lobby Details

Heritage Photo Mantage

Lobby & Lounge Features
  • Two Rivers Meet Heritage Display
  • Lofted Linen Ceiling
  • Custom Prairie Scape Wallpaper
  • Heritage Photo Montage
  • Winnipeg Skyline Lobby Lounge
  • Employee Recognition Kiosks
  • Employee Information Kiosks
Canadain Maple Leaf
Canadian Overseas Postal Depot

On the move and Making history with a new international audience

Canada Post at Johnston Terminal
Brandscaping New Winnipeg Postal Distribution Centre

When Canada Post created a new Postal Distribution Centre adjacent to Winnipeg’s James Richardson International Airport, they called us to create a second phase themed workspace environment to build enthusiasm, reinforce corporate values, and buttress up company-wide morale.

Historic Timeline Wall
Historic Timeline Wall
Historic Timeline Wall
Time Tunnel

A 155 foot long historic feature wall display spanning 35 glass mounted story frames and an eclectic photo gallery archive capturing the company’s treasured past. From one end, the walkway takes observers and employees through the early stages of corporation inception and spirited pioneering, while through the middle frames and beyond, key benchmarks in the organization’s evolving history are marked and captured for posterity and reflection.

Canada Post Lobby